Podcast #073 – HED Biking’s wild startup & growth tales



Simply earlier than the 2022 Ironman World Championships in Kona, HED Biking broke the web with their unbelievably deep 180mm aero wheel.

On this episode, Anne Hed talks about its speedy growth and the spectacular outcomes her athletes bought on it at Kona, plus what it means for the way forward for the model.

We additionally speak about how the model is evolving since Steve Hed’s passing in 2014, why issues had been quiet for a bit, and somewhat sneak peek of issues to come back.

She shares a number of private tales in regards to the early days, and simply wait till you hear how their first disc wheels had been designed, constructed, and bought. It’s a terrific origin story, and nice to listen to what they’re so far. And test our HED HQ/Manufacturing unit tour story for a behind the scenes take a look at their course of.


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