Prospects need simplicity. Regardless of how sophisticated the know-how they purchase, they need a transparent, constant expertise that guides them to their desired enterprise outcomes. They usually need the expertise on their phrases: self-guided when they need, connecting with individuals after they want. Whereas it sounds easy, it’s something however for big corporations attempting to beat legacy methods, processes, and methods of doing enterprise.
At Cisco, we all know our clients and companions are within the driver’s seat. That’s the reason we’re constructing a easy, related, constant, and clever expertise that helps clients and companions obtain their enterprise objectives. We not too long ago took a big leap on this path by fully reimagining Cisco Neighborhood.
We’ve turned Cisco Neighborhood into a brand new hub for buyer success. Now, clients and companions profit from instant entry to the data they need and may ask questions on content material in real-time.
We have now expanded Cisco Neighborhood’s authentic product focus to now embrace connecting clients with self-help content material and assets that allow them to handle their most urgent wants as they undertake and use Cisco merchandise and software program.
Go-To Vacation spot
Serving greater than 1.5M guests month-to-month, Cisco Neighborhood has at all times been the go-to vacation spot for purchasers and companions in search of how-to recommendation about Cisco merchandise, software program, and companies. Now, it higher connects customers with the precise data and self-help assets at key factors of their journey, serving to them expedite time to worth with their know-how investments.
Buyer success content material is now centralized and accessible from Cisco Neighborhood, and new instruments have been added to make it simpler for purchasers and companions to seek out correct and instant solutions to their questions. Enhanced content material and assets embrace:
Ask the Knowledgeable periods targeted on onboarding, adopting and utilizing Cisco merchandise and software program. Prospects can interact immediately with Cisco specialists to:
- Deal with adoption hurdles and be taught superior tricks to take full benefit of their options
- Browse upcoming periods, which function in-depth product demos and stay Q&As
- Register for periods and submit questions upfront
- On-demand entry to recordings and assets shared throughout periods
Interactive Guided Sources that assist clients obtain their enterprise outcomes quicker, together with:
- How-to content material and adoption steerage particular to every use case
- Customization options that enable customers to trace progress inside Guided Sources and thru every use-case step, letting clients use the assets as a guidelines
These enhancements will make self-serve quicker and more practical, rushing up worth realization. We anticipate extra clients to have the ability to clear up issues utilizing Cisco Neighborhood and scale back the necessity to open Technical Help Middle (TAC) circumstances. Additionally they symbolize step one in personalizing the Cisco Neighborhood expertise for purchasers and companions, recognizing that once we know who our Neighborhood customers are and may pinpoint what challenges they’re experiencing, we will higher customise an answer to fulfill their particular person wants.
Aligned Experiences, Extra Worth
Moreover, we have now aligned the visible and navigation expertise of Cisco Neighborhood with the brand new model used on Cisco.com. Now, Cisco’s two most visited digital properties share the identical trendy interface, one thing our clients and companions have been asking for.
All of those adjustments will get rid of disjointed interactions for purchasers, each with Cisco and our companions, and make future experiences even smarter and extra useful as neighborhood member engagement scales.
Discover, Have interaction, Join
I encourage clients and companions to discover all the pieces that the reimagined Cisco Neighborhood has to supply at each stage in your journey. Whether or not an knowledgeable person of Cisco know-how or simply getting began, take the time to have interaction – as a result of when it comes right down to it, the Neighborhood is about bringing individuals collectively. Collectively, our efforts will drive stronger human connections that make the Neighborhood a spot the place everybody feels impressed to take part.