Breast Most cancers Consciousness Month kicks off in October, and Tifosi Optics has joined the motion with a brand new line of pink-hued shades.
The sporty sun shades firm will donate a portion of the proceeds from every sale to the Lynn Sage Breast Most cancers Basis. A Chicago-based charity, the muse focuses on breast most cancers analysis and schooling.
These wanting to point out off their help should purchase pink mirror lenses or frames from Tifosi’s Breast Most cancers Consciousness Assortment.
Tifosi determined to launch the lineup forward of October so supporters can put on their pink-themed shades to the month’s many occasions. These may embody breast most cancers runs, bike-a-thons, and different fundraising occasions.
A greenback from every pair of sun shades bought goes to the Lynn Sage Breast Most cancers Basis, a Tifosi spokesperson stated. (That’s 3.3 p.c for a $30 pair of shades.) That is the primary 12 months that the model has introduced a fundraiser for Breast Most cancers Consciousness Month.
Tifosi provides 5 choices in its Breast Most cancers Consciousness Assortment. Photographs c. Tifosi Optics.
Rep the motion with pink shades
Tifosi’s Breast Most cancers Consciousness Assortment debuts pink colorways and — for the primary time — pink lens mirrors.
The corporate provides the pink lenses and mirrors for 5 fashions of Tifosi’s Swank Sequence of active-lifestyle glasses. Out there fashions embody the Swank, Shirley, Svago, Swank XL, and the brand new Sizzle.
All kinds characteristic polycarbonate lenses and frames additionally constructed from a plastic polymer.
A pink pair of the Swank, Shirley, Svago, or Swank XL will price $30, whereas the Sizzle prices $35.
Tifosi’s Shirley mannequin with the pink lenses of its Breast Most cancers Consciousness assortment.
Lynn Sage Breast Most cancers Basis
After Lynn Sage died of breast most cancers, a bunch of her family and friends determined to honor her wrestle. So in 1985, they began a basis to fund breast most cancers analysis.
Since then, the Lynn Sage Breast Most cancers Basis has raised over $40 million, in response to the group’s web site. The group invests the funds in scholarship packages, analysis grants, symposiums, and fellowships, each domestically and globally.
With this newest marketing campaign, the nonprofit’s objectives align with these of Tifosi Optics, stated Laura Sage, Lynn’s daughter and founding father of the group.
“Their limited-edition sun shades are nice trying and a enjoyable and classy technique to fund breast most cancers analysis and schooling,” Laura Sage stated in a information launch. “We love the Consciousness Assortment.”
